Business Growth Resources

How to write a powerful headline

How to write a powerful headline

The first thing your potential audience sees is your headline. The overall quality of your headlines will directly affect your success, so a powerful headline is a key to success. Sadly, too many people spend a lot of time on their content, yet too little time...

12 inspirational social media quotes

12 inspirational social media quotes

I have had the fortune to meet some truly inspiring social media experts, collaborate with them and learn so much from them. It has given me a deeper sense of social media and it's true worth, and has brought me to create this sample list of quotes that I find useful...

Social media – an advantage or a waste of time?

Social media – an advantage or a waste of time?

The social media marketing buzz rings echoes of 2009/2010 when many Australian small to medium businesses felt a need to jump on the website bandwagon. "Everyone else is doing it, so I need to do it too!" Then, 6 to 12 months down the track, most come back with...

3 ways social media reflects business ethics

3 ways social media reflects business ethics

With the speed and spontaneity of social media, business ethics need to be a strong point as companies stand to be more exposed than ever. While social media is a great publicity tool for the good times, it can quickly backfire if we don't take constant responsibility...